About

Leslie Park is a Creative Director with extensive in the CPG industry, currently serving as Director of Pepsi Design, North America. In this role, she leads creative direction and brand strategy, driving innovative campaigns and visual identities that resonate with global audiences. Leslie specializes in design thinking, brand architecture development, and crafting 360-degree brand experiences that connect deeply with consumers while supporting business objectives. She is committed to pushing for creative excellence at every stage, ensuring that the work not only meets but exceeds expectations.

In her work, Leslie collaborates with cross-functional teams to bring creative ideas to life, always striving for the highest quality and alignment with strategic goals. She is passionate about team development, fostering an environment where creativity and collaboration thrive. With her expertise in brand innovation and campaign development, Leslie consistently delivers impactful results that elevate brands.

I’m Leslie Park, a Creative Director shaping brand vision for Pepsi Design, North America. I build culturally resonant, design-led brand experiences from identity systems to 360° campaigns always pushing for smart strategy, fearless creativity, and work that actually moves people. I love collaborating with teams, elevating ideas, and turning strong insights into standout brand moments. 🌟


New York City

Instagram: @nyc_lcp

Design Director at Pepsi, North America